Shocking Revelation: MSM Politics Coverage Sucks

2008 September 24

Note: Most of this post comes from a ranting email I sent last week. After the primaries, one or two insightful articles were written about the CO-02 race, but the point stands. In the month leading up to the primary, to the best of my knowledge, no article quoted the race’s winning candidate on any policy.

I work at a voter-education nonprofit and, as part of my job, I sift through thousands of news articles, press releases, and transcripts each day to find direct, substantive quotes from candidates for public office. It’s always amazing how little I come up with-most of the media coverage in any election will be about manufactured scandals (”Obama says Palin’s a pig!”), spurious attacks or hype from various proxies (”Democrats will steal your guns” vs. “Republicans will shoot your children”), and meaningless drivel from the candidates themselves (”I believe that education is important”).

Today, however, is the first time that I’ve been able to quantify the problem, thanks to Colorado’s second district.

A primary debate where the CO-02 Democrats expressed actual plans and policy views, apparently unbenownst to the media

A primary debate where the CO-02 Democrats expressed actual plans and policy views, apparently unbenownst to the media

Millionaire businessman Jared Polis just earned a hard-won Democratic primary victory there against state Senate president Joan Fitz-Gerald and environmental activist Will Shafroth. It was a fascinating race, as the candidates represented three dramatically different views of the Democratic Party. Polis is a business-minded candidate, generally liberal on social issues but with a strong libertarian streak on economics. Fitz-Gerald is a liberal Democrat, a firm defender of social justice and the working poor. Progressive Will Shafroth focuses on the environment, and has the strongest green credentials of the three.

Thus, the media devoted itself to comparing the records and positions of each in a thoughtful, yet accessible, manner. Heh, heh, heh. Just kidding: nobody’s naïve enough to expect intelligent analysis from the media nowadays. But you might expect some nod to what a particular candidate stands for, even if just a caricature.

Instead, I scanned August’s 147 news articles about Jared Polis without finding a single direct quote from the candidate on his specific plans for office. The stories talked about debates without discussing what was debated. They talked about fundraising scandals and PACs without discussing campaign finance law. There were even dozens of interviews about Polis’ sexuality (he’s gay), in which reporters apparently never asked the candidate what he hoped to do about hate crimes and discrimination once in office.

Astounding. Just what are Colorado voters supposed to base their votes on?

-Travis-

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3 Responses leave one →
  1. 2008 September 25

    All of the positions Jared outlined during the 12+ months leading up to that Democratic primary? By August, I think everyone had figured out where all of the candidates stood on all of the issues.

  2. 2008 September 25

    I couldn’t agree more with your critique of the media. Over 80% of the mainstream media articles were about campaign finance, who was funding our campaigns and how. While certainly that is a relevent topic for one or two articles, our voters would have benefited from a discussion of issues and differences between the candidates. Alas.

    There was some better, more thoughtful, new media coverage of our respective positions that you can find, but relatively few voters saw it.

    The good news is that since this was a long campaign (15-months) we had over 40 public forums and debates that were well attended, so most voters had the chance to see us and hear us in person, and our discussions were nearly always centered on the issues.

    Jared Polis
    http://www.polisforcongress.com

  3. 2008 September 25

    Ron-

    Much as I’d like to believe otherwise, I don’t think elections are decided by policy wonks like me who pay attention 12+ months in advance. Most voters–particularly the decisive independents–don’t start paying attention to the race until a few weeks before the election, and this effect is particularly strong for downticket races and the primaries. Regardless of whether they cover candidates’ positions in the early part of a race, I would argue that the media has an obligation to highlight the differences between candidates in the final run-up to any election. It’s no excuse to say that those issues were covered in May; rightly or otherwise, a lot of voters weren’t listening in May.

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